Our Themes

Our Approach
  • People-centered - listen to our audience
  • State of the art - aim for excellence & high quality
  • Collaboration - leverage collective genius
  • Cost effectiveness - maintain quality with appropriate price
  • Acting today in the interests of tomorrow
  • Locally rooted, globally connected.
BCCP Strategic Plan
BCCP developed its Strategic Plan 2021-2025, which sets the organization’s future direction

Dr Salehuddin Ahmed
the new President of BCCP Executive Board
Adviser, Interim Government
Former Governor, Bangladesh Bank

Dr. Salehuddin Ahmed, former Governor of Bangladesh Bank (central bank) and a renowned economist, has been elected as the President of the Executive Board of Bangladesh Center for Communication Programs (BCCP). Currently engaged as a Full-time Professor at BRAC University, Dr. Ahmed held several important and top positions at different renowned organizations in his long and colorful career Read More

Condolence

We mourn the sad demise of our long-time colleague, Mr. A. K. Shafiqur Rahman, who had been working with BCCP as the Senior Capacity Building Specialist, who suddenly expired this morning at about 06:30 a.m. after meeting an unfortunate accident. Inna Lillahe Wa Inna Elaihe Rajeun. He had been associated with BCCP since 1995. As a routine practice, he was having his morning walk near the Ganabhaban area when a running microbus suddenly hit him. He was immediately taken to the nearby Shahrawardi Hospital where the doctors found him dead. He left behind his wife, son, daughter, and a number of relatives. Read More

Social development field works with strategic communication: BCCP experience and expertise


Citizen engagement in Public Procurement Process

Striving for transparency and better system in Bangladesh


Emergency Humanitarian Responses

Fostering community engagement for sustainable impact and striving for transparency


Promotion of solar energy

Contributing to the National Energy Efficiency


Reducing tobacco use

Stakeholder engagement to influence tobacco control policies in Bangladesh


Student Leadership Development

Empowering young people, addressing social challenges, and building a brighter future

News & Events

Archive

Experts stress women’s engagement in climate actions

... Continue Reading

Advancing Tobacco Control Policy with evidence: Findings from the 2024 Tobacco Control Research Grant Program

The Bangladesh Center for Communication Programs (BCCP), in collaboration with the Bangladesh Tobacco Control Research Network (BTCRN) and the Institute for Global Tobacco Control, Baltimore, USA, has been implementing ... Continue Reading

Call for Proposals: Tobacco Control Policy Research Grants 2025

Since 2013, the Bangladesh Center for Communication Programs (BCCP) and the Bangladesh Tobacco Control Research Network (BTCRN) have been collaborating... Continue Reading

BCCP Promotional Video

Our Flagship Brandings

Public Health Service Brands: Designed, developed and established by BCCP

BCCP has designed, developed and implemented several first-ever public health service promotional Branding strategies and established these brands for the health service deliveries in Bangladesh as being provided through government and NGO led service facilities and also entail brands for engaging special groups of people who require special attention for their health needs. After developing the logo and tagline for these brands, the associated campaign materials were developed and produced. In developing these branding strategies and associated campaigns, BCCP received technical assistance from the Johns Hopkins University-Center for communication Programs (JHU-CCP), Baltimore. Details
The Sobuj Chata (Green Umbrella) brand strategy followed by the campaign plan brought integrated MCH-FP services together with Essential Service Package (ESP) to provide through the government health service facilities. This brand was planned to establish connections between the service providers with the service recipient. It is envisioned to attain two-prong promotions with this brand that will encourage people to foster service seeking behavior and will increase service providers commitment providing quality services Details
The Reduction of Maternal mortality through Emergency Obstetric Care (EoC) has campaigned through the community and facility awareness and responsibilities about the Emergency Obstetric Care (EoC) which was branded through a logo to link people and engage communities as well as the service delivery sites with a common mark for saving lives of the pregnant women. Details
The Shurjer Hashi branding strategy followed by the plan was aimed at connecting people, community-based service outlets and static service sites to ensure continuum of the public health services emphasizing the ESP, specially tailored for the poor people. This bridging between community with the facility will reciprocally contribute to maintaining a sustained model of health behavior as a Community of Practice. Details
The Nijeke Jano (Know Yourself) brand has connected the adolescents with their parents, school teachers and the community stakeholders through the Adolescent Health (AH) Campaign that ushered new light to lead a healthy life for adolescents in the country. The brand promotion interventions include providing life skill training, awareness campaign through the ARH toolkit containing booklets, facilitation video and comic books. These interventions have been replicated by the GOB, UNICEF, UNFPA, and other INGOs marking the beginning of adolescent friendly health services. Details
The Rainbow brand stands as a symbol of quality primary health care services for the urban population in Bangladesh. Promoted through well-orchestrated campaigns, this brand links the poor people, particularly, women and children, with the service centers of the Urban Primary Health Care Services Delivery Project. Details

Our Clients

Our Digital Interventions

Our Sister Concerns

BTCRN
www.btcrn.org
BTRF
www.btrf-bangladesh.org
img
www.innovative-cl.com

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